Privacy Policy

1. Who Is Responsible for Your Data

ASIC World Store acts as the data controller for the personal information collected through this website. We are responsible for ensuring that your data is handled securely and in accordance with applicable privacy legislation. If you have any questions, you can contact us at support@asicworldstore.com.

2. Personal Data We Process

We collect information only when it is required to provide our services or improve your experience on our website.

• Order details – including your name, billing or delivery address, email address, phone number, purchased products, and selected payment option.
• Account information – such as your registered email address and securely encrypted password.
• Customer correspondence – emails, contact form submissions, and support requests.
• Technical information – including IP address, browser type, operating system, session data, and website activity recorded in server logs.

Complete payment card information is never stored on our servers. Card transactions are processed exclusively through trusted PCI-DSS compliant payment providers.

3. Why We Collect Personal Data

Your information helps us operate our business efficiently and provide the services you request.

• Processing and delivering customer orders.
• Sending invoices, order confirmations, and shipping updates.
• Providing customer service and technical assistance.
• Maintaining customer accounts and account security.
• Meeting accounting, tax, and legal obligations.
• Sending marketing emails only when you have chosen to receive them.

4. Our Legal Grounds

Every processing activity is supported by a lawful basis under the GDPR.

• Performance of a contract – when processing is necessary to fulfil your purchase or provide requested services.
• Legal obligations – where laws require us to retain records or report financial information.
• Legitimate interests – protecting our website, preventing fraud, and improving our services.
• Consent – for newsletters, optional cookies, and other activities requiring your permission.

5. Third-Party Services

We never sell your personal information. However, certain trusted service providers receive limited information where necessary to perform their services.

• Delivery companies – to transport your orders.
• Payment gateways – to process secure payments.
• Accounting and financial service providers – where required for bookkeeping or regulatory compliance.

All service providers processing personal information for us are required to maintain appropriate security measures and comply with applicable data protection laws.

6. How Long We Keep Data

• Order and accounting records are generally retained for up to ten years where required by law.
• Customer accounts remain active until deleted or closed.
• Support enquiries are usually retained for no longer than two years.
• Technical server logs are routinely removed after approximately ninety days.
• Marketing preferences remain stored until you withdraw your consent.

7. Your GDPR Rights

You have the right to request access to your personal information, ask for corrections, request deletion where legally permitted, restrict processing, object to processing based on legitimate interests, and request a portable copy of your data.

If you would like to exercise any of these rights, please contact us at support@asicworldstore.com. We aim to respond within 30 days. If you remain dissatisfied, you may also lodge a complaint with the competent data protection authority.

8. Cookies

Our website relies on essential cookies for core functionality. Optional cookies are used only where legally permitted and, where required, only after your consent. Further details are available in our Cookie Policy.

9. How to Reach Us

If you have questions about this Privacy Policy or the handling of your personal information, please email support@asicworldstore.com or write to us at 5016 Shennan East Road, Luohu District, 518001 Shenzhen, China.